In a great piece published yesterday, Business Fleet‘s blog examined the impact on commercial fleets of the Federal Motor Carrier Safety Administration’s (FMCSA) new rule prohibiting commercial drivers from using hand-held mobile phones  - and name-checked ZoomSafer as an effective solution.

The magazine’s Executive Editor, Chris Brown notes that while many drivers simply ignore state cell phone laws due to lax enforcement, the new FMCSA rule will likely compel commercial drivers and their employers to take employee cell phone use while driving much more seriously. The law, which came into effect January 3, applies to any company with a USDOT number and imposes fines of $2,750 against drivers and of up to $11,000 for companies.Brown praises ZoomSafer’s innovative cell phone analytics service for providing a useful tool for fleets seeking to manage employee driver behavior. Writes Brown, “Ultimately, you can’t rely on a law to get your drivers to stop using their cell phones while driving. That must be generated within your company” through policy implementation and enforcement via mechanisms like ZoomSafer.

Is your company affected by the new rule? Take ZoomSafer’s 2-minute FMCSA survey and enter to win an iPad2!